What plaster is best now? Analysis of hot topics and hot content on the entire network in the past 10 days
With the increase in health awareness, plasters, as a commonly used product for pain relief, have recently become a hot topic of discussion on social platforms and e-commerce platforms. This article combines the hot topics on the Internet in the past 10 days to sort out the most popular plaster products for you from the aspects of brand reputation, efficacy evaluation, price comparison and other dimensions.
1. Top 5 popular plaster brands on the Internet (voice volume statistics in the past 10 days)
| Ranking | brand name | Main functions | E-commerce platform monthly sales | Social media discussion volume |
|---|---|---|---|---|
| 1 | Yunnan Baiyao Ointment | Bruises/muscle soreness | 500,000+ | 126,000 items |
| 2 | Wantong muscle and bone patch | Joint pain/cervical spondylosis | 380,000+ | 93,000 items |
| 3 | Tiger Balm Pain Relief Cloth | Frozen shoulder/lumbar muscle strain | 250,000+ | 68,000 items |
| 4 | Lingrui strong bone musk ointment | rheumatoid arthritis | 180,000+ | 52,000 items |
| 5 | Salombas | Acute sprain/muscle strain | 150,000+ | 47,000 items |
2. Guide to selecting plasters for different symptoms
Based on the real feedback from users on Weibo, Xiaohongshu and other platforms in the past 10 days:
| Applicable symptoms | Recommended brands (top 3) | User praise keywords |
|---|---|---|
| cervical spondylosis | Wantong Muscle Patch>Tiger Balm>Yunnan Baiyao | Strong penetration/lasts for 8 hours/no glue residue |
| Lumbar disc herniation | Lingrui>Salonpas>Qizheng Tibetan Medicine | Obvious fever / relieve stiffness / weak taste of Chinese medicine |
| Sports injuries | Yunnan Baiyao>Tiger Label>Li Xiulin | Cooling and analgesia/elastic fit/good waterproofing |
3. New trends in plaster consumption in 2023
1.Demand surges among young people: Office workers born after 1995 have become the main buyers, driving the search volume of "invisible plaster" (ultra-thin and transparent version) to increase by 210% year-on-year
2.Technological elements are popular: Weekly sales of plasters containing graphene heating technology exceeded 80,000 boxes on the Douyin platform, and the magnetic therapy patches launched by Japan's Hisamitsu Pharmaceutical triggered a purchasing spree.
3.Ingredients Transparency Requirements: Xiaohongshu’s “ingredient party” users pay more attention to plaster products with no musk and hormone-free formulas, and the number of likes on relevant evaluation notes exceeds 500,000
4. Expert purchasing advice
1. For acute pain (within 24 hours), cooling-type plasters are preferred, and for chronic pain, heating-type plasters are recommended.
2. People with sensitive skin should avoid products containing camphor and menthol and do a local test first.
3. For regular drugs, you need to look for the "National Drug Approval". Products with mechanical brands are suitable for daily health care.
4. A single patch should not be used for more than 12 hours. If itching, redness or swelling occurs, discontinue use immediately.
5. Excerpts from real consumer reviews
| platform | Popular comments | Number of likes |
|---|---|---|
| Jingdong | "Yunnan Baiyao ointment is indeed effective for muscle soreness after fitness, but the smell is strong and not suitable for use at work." | 32,000 |
| little red book | "The fit of Tiger Balm Cloth is No. 1! You can't even see it when wearing tights, but the price is a bit expensive." | 18,000 |
| "Wantong Muscle Patch is more effective than imported medicine in relieving mother's old cold legs, the light of domestic products" | 24,000 |
In summary, the current high-quality choices in the plaster market are showing a diversified trend, and consumers should choose based on specific symptoms, usage scenarios, and personal physique. It is recommended to check the registration information of the Food and Drug Administration before purchasing, and give priority to regular drug stores or brand flagship stores.
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